Privacy Policy

1. Introduction

247 Mobile Tyre Services (“we”, “our”, or “us”) is committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This privacy policy explains how we collect, use, store, and protect your personal information when you use our mobile tyre fitting services and website.

2. Contact Information

3. Information We Collect

We collect the following types of personal information:

• Contact Information: Name, phone number, email address
• Service Information: Vehicle type, tyre issue details, postcode, preferred service time
• Appointment Details: Service date, time, location, service type required
• Technical Information: IP address, browser type, device information, cookies

4. How We Collect Your Information

• When you submit an enquiry through our website contact form
• When you book an appointment for our mobile tyre services
• When you contact us by phone, email, or WhatsApp
• Through cookies and similar technologies when you use our website

5. Legal Basis and Purpose of Processing

We process your personal data under the following legal bases:

• Contract Performance: To provide mobile tyre fitting services, process bookings, and communicate about your service requests
• Legitimate Interest: To improve our services, prevent fraud, and maintain service quality
• Consent: For marketing communications (only with your explicit opt-in consent)
• Legal Obligation: To comply with legal and regulatory requirements

6. How We Use Your Information

We use your personal information to:

• Process and fulfill your service requests and appointments
• Communicate with you about your bookings and service updates
• Provide customer support and respond to enquiries
• Improve our services and website functionality
• Send service-related notifications
• Comply with legal obligations and resolve disputes

7. Data Sharing and Third Parties

We do not sell your personal information to third parties. We may share your data with:

• Service Technicians: To fulfill your mobile tyre service appointments
• Payment Processors: To process payments securely
• IT Service Providers: Who help us maintain our website and systems
• Legal Authorities: When required by law or to protect our legal rights

All third-party providers are required to maintain appropriate security measures and process your data only as instructed by us.

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide you with our services
• Comply with legal obligations (e.g., tax and accounting requirements)
• Resolve disputes and enforce our agreements

Typically, we retain customer data for 7 years after the last service interaction to comply with legal obligations, after which it is securely deleted or anonymized.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Secure encrypted connections (HTTPS/SSL)
• Access controls and authentication
• Regular security assessments
• Staff training on data protection
• Secure backup procedures

10. Cookies

Our website uses cookies to improve your experience. Cookies are small text files stored on your device that help us:

• Remember your preferences
• Understand how you use our website
• Improve website functionality

You can manage cookie preferences through your browser settings. However, disabling cookies may affect website functionality.

11. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal information we hold about you
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data (“right to be forgotten”)
• Right to Restrict Processing: Request that we limit how we use your data
• Right to Data Portability: Request transfer of your data to another service provider
• Right to Object: Object to processing of your data for certain purposes
• Right to Withdraw Consent: Withdraw consent for marketing communications at any time

To exercise any of these rights, please contact us using the details provided above.

12. Marketing Communications

We will only send you marketing communications if you have given us explicit consent. You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any marketing email or by contacting us directly.

13. International Data Transfers

We primarily store and process your data within the United Kingdom. If we transfer data outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by UK authorities.

14. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website with a new “Last Updated” date.

15. Complaints

If you have any concerns about how we handle your personal data, please contact us first. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):